Category: Functional Notes

As an early stage product startup, there are 100s of experiments you can run to figure out a go-to-market strategy. In a detailed interview with Stellaris, Whatfix founder Khadim talks about product pricing, marketing and […]

Two years ago, during my stint at The Economic Times (ET), I met the CEO of a consumer internet company who I’d been tracking from his early days. He had just raised a significant round […]

Most startups understand the need to have a product market fit. In this hard journey of building something valuable, it’s that elusive state of nirvana where everything becomes a little bit easier – you start […]

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