Shilpa Shetty Kundra invests in Mamaearth – says, “I love their toxin-free baby care products”

Delhi-based mother and childcare products company Honasa Consumer Pvt Ltd’s brand Mamaearth on Wednesday announced that Bollywood celebrity, mother, and entrepreneur – Shilpa Shetty Kundra has come on board as an equity investor. Mamaearth was founded by husband-wife duo Varun and Ghazal Alagh after they became parents. The couple found that safety was a big concern for parents and decided to launch the company which focuses on safe, toxin-free, international standard products.