The 2030 Consumer | The Future of Health: Decoding Diets in 2030 ft. Rahul & Shreyan

What does “healthy food” really mean for the Indian consumer?

Post-COVID, awareness around health has accelerated sharply. More than 50% of ChatGPT searches today relate to health and wellness, and consumers are increasingly reading labels, Googling ingredients, and linking what they eat to outcomes, such as protein for muscle recovery, collagen for beauty, probiotics for gut health.

In this episode of The 2030 Consumer podcast, Rahul Chowdhri is joined by Shreyan Puri to unpack how health is evolving as a consumer category in India.

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in this episode, we cover

00:00 Coming up...

01:15 Introduction

02:58 What counts as healthy food?

04:28 Health as a food category

07:30 Supply-side perspective

09:56 What's next after protein?

10:58 What's the 'protein' of 2030?

12:30 Beauty as an outcome

13:29 Sachets, gummies & new form factors

15:11 Occasion-first foods

17:15 Regional foods & snacks

18:35 The pricing game

21:10 Longevity: A new focus?

23:11 Wearables for health & diagnostics

26:01 Possibilities in hardware innovation

26:54 Wrapping up...

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