Tired of too many SaaS metrics?

Tired of too many SaaS metrics?

As an investor in early stage SaaS companies, I often find founders to be confused on what metrics they should track. Challenge is not a lack of metrics, but too many metrics, with most of them stage irrelevant for the company. For example for a pre-PMF SaaS company,...
SaaS Talks #25: Customer Marketing

SaaS Talks #25: Customer Marketing

In a downcycle, existing customers will matter even more than they did before. Not only is their retention & expansion important, but they are also your best advocates to new prospects. So, how do you market to, and market with, your existing customers, and who is...